Heyden, the Designer Fashion Label
Exciting news, my fashionista friends! I am beyond thrilled to share that I have officially been accepted into the Chicago Fashion Incubator Designer-in-Residence program. This incredible opportunity has elevated my status as a designer and has me bursting with creative energy!
Now, let me give you a glimpse into the world of Heyden and what it aims to become. While some aspects are still in the works and will naturally evolve over time, my vision for Heyden is to cater to the accomplished professional woman. So many of us know the struggle of finding clothes that align with our current stage in life – garments that exude elegance and sophistication, yet are designed for the powerful women we have become. We want our confidence, competence, and creative thinking to be felt the moment we walk into a room, leaving a lasting impression on our colleagues, superiors, and team members.
When it comes to aesthetic, Heyden will offer elevated professional pieces with captivating design details. Picture separates and dresses with asymmetrical hems, artistic folds, and chic draping, all crafted from high quality fabrics like silk chiffon, twill suiting, sharp poplins, and more. Heyden’s trendy ensembles will empower you to conquer the world, enhancing your confidence without overshadowing your message.
In this journey, I’d be remiss not to consider how a fashion brand like Heyden can impact the earth. I don’t want to just add extra "stuff" into the clothing system. I intend to be as environmentally conscientious as possible. That’s in part why, at least at first, Heyden's pieces will be produced in limited quantities, ensuring that I minimize the brand’s environmental impact while delivering what you, my discerning clientele, needs and currently lacks.
There is so much more to come, and I am thrilled you’re along for the journey. Keep your style antennas up and get ready to embark on this remarkable fashion adventure together!